Dogtor Tess

PetMed Express ( PETS ) and subsidiaries, doing business as 1-800-PetMeds, is a leading nationwide pet pharmacy. The company markets its health products for dogs, cats, and horses direct to the consumer through national television, online, and direct mail advertising campaigns. We are downgrading PetMed Express from Buy to Hold and reducing our 6-month target price from $21 to $17. The company should continue to report solid results thanks to management s focus on increasing its market share a

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Here’s a pet peeve: when products that I would otherwise enjoy launch advertising campaigns that are so overwhelmingly gendered, there’s no doubt that the company in question has no interest in me, my matching X chromosomes—or my money. (See: beer ads, professional sports promos, and a certain outdoors-oriented travel magazine.) Why, you might ask, would the brightest advertising minds deliberately cut 50 percent of the world’s population out of their calculations, by doing the marketing equ

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